Tag: social media
Many stores are leveraging social networks to allow consumers to execute transactions in the comfort of their own Facebook pages, where attention is high and the user’s likes and dislikes are clear. The Social Commerce premise is that the focus is on people instead of products.
How important is it for companies to have a social media policy? And if the company you work for does have one, do you understand it? Social media is a fast moving technology that is catching users and companies by surprise. Philip Alexiou reports.